Wednesday, February 5, 2014

"America is Beautiful"



In an attempt to portrait the diversity of America (and to promote their beverage) Coca Cola produced the above posted video. Ever since it premiered during the Big Game on Sunday, it has caused somewhat of an uproar. According to various YouTube comments, people argue that this Ad focuses to much on differences, whereas others think that not enough diversity was portrait - e.g. there are no Native Americans to be seen in this video.

What are your thoughts on this?
How is diversity portrait in the media/in commercials of local brands where you come from?
AND most importantly: What does diversity mean to you?

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